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Showing posts from April, 2016

How to select a suitable Social Media Platform in a Noisy World

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  When social first became a popular way for businesses to reach their customers in a friendly and conversational way, the landscape was very different. Facebook over the years have made it more difficult to get good reach for free and Twitter has become far noisier When it comes to choosing which social media platforms you will utilize, select those that offer the best potential for reaching your ideal audience and broadcast the type of media you have decided is best suited for your company. Most people and companies can't be amazing on every platform; that takes a huge amount of bandwidth and resources. Instead of having a sub-par representation in a lot of places, its better you become awesome on a few of them. How do you decide which platforms are best for your needs? Here's a brief overview of the most significant platforms as they pertain to your business needs. Pinterest Pinterest is billed as a content-sharing service that allows members to pin or post ph...

Telling Your Brand Story is The Real Deal.

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Human-to-human connections are the heart and soul of business despite the fact that many business owners ignore it. At the end of the day, you’re dealing with people — your company is solving problems, alleviating pain points, and providing delightful customer experiences. Revenue is something that happens as a byproduct of a sound business model and a positive customer experience. Storytelling is a powerful technique for building relationships. It’s an age-old concept that brings people together and keeps them engaged. It doesn’t matter where in the world you are based or how much funding your startup has. Good stories give big voices to small ventures. That’s why it’s mission-critical that companies take the time up front to fully develop their approaches to storytelling. Storytelling and marketing go hand-in-hand. Just think about it. Whether you are producing infographics, cosmetics, wine, soft beverages, writing copy for a Facebook ad, or writing a free online guide ...

Will Social Media Grow My Business Returns?

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Its with great pleasure that I get to answer this common question that many business owners and CEO's frequently ask whenever an opportunity presents itself during social media summits. "Will Social Media Grow My Business Returns ?" was the most common question that I encountered throughout 2015. Trust me on this when I tell that YES, Social Media has the power to greatly improve and grow your business returns. Let me tell you how, Have you ever wondered what communication media delivers your messages fastest but also at the cheapest cost? Have you ever paid advertising agents to raise awareness of your new service or product? If the answer is yes, then you are reading the right article. You are about to discover the most important factors that make Social Media a real business growth tool. In this article I am going to share with you 10 reasons why social media is more than a passing fad of the 21st Century; 1.      ...

HELP!!! Cancer Patient Seeks Financial Support.

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Atuhirwe Carol has an operation for her lungs scheduled very soon but she needs at least Uganda Shillings 10 million ($3000) for the surgery and some extra cash for a herbal guy to help her up her immunity. Her Story Once my parents had a dream for me like any other kid. I had a dream to but all those got shuttered. Now all I dream is how to be ok. And winding this night mare. If you’re a parent you will understand. This is to help me raise money for my two surgeries, medical care, living costs, flights, after care, etc, am hoping to go out of Uganda if I get enough funds. I suffered from cancer and got radiation burns it’s now three years have not healed completely. Also was diagnosed with lung cancer. Was given 8 cycles of chemotherapy, my doctors took a look at the scans and still looked the same. So they dismissed the chemotherapy since there was nothing changing nor was nothing growing. My esophagus broke down, am recently feeding through the tube, and al...