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Are you using Social Media Effectively?

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By Mwebya Ftred, @Ugaman01 First of all let me explain this , Social media is not the internet as many people call it these days. Social media are website applications used to communicate through instant messaging and postings both visual and written content. Hence Social media is the current state of the Internet due to the fact that social tools are more applied by almost 80% of the total internet users across the globe. There are numerous uses of Social Media depending on your interests, industry and intentions although there are some that are fundamental uses. These include; 1. Social Communication Tool. Social Media is a social tool for communication between people. These tools connect people of similar interests,backgrounds and passions. Some platforms like Twitter will let you communicate to anyone while others will only let you connect with only the people that you know. Whatever the situation is ,we just need to appreciate this fundamental use of Social media ...

10 Fundamental Laws of Social Media Marketing.

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By Mwebya Fred Twitter: @Ugaman01   Many small and large businesses in Uganda and Africa at large have realized the massive importance of social media in marketing and increasing sales. Although this is the case many brands find it very confusing on how to get started with their social media marketing. We have engraved down some of the major laws that can help you get effective results with your Social Media Marketing. Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous experience or insight could be challenging. It's vital that you understand social media marketing fundamentals. From maximizing quality to increasing your online entry points, abiding by these 10 laws will help you build a foundation that will serve your customers, your brand and -- perhaps most importantly -- your bottom line. 1. The Law of Listening. Success with social media and c...