Tout Media

Naomi Mutua   The following influencer tips were shared by Naom i Mutua in one of her Twitter sessions where she shares ideas about social media and how to become a digital media rock star. "I have been on both sides... as an influencer and as an agency rep. However... there are some things that creatives / influencers can do to improve their value and uptake of their work. This is strictly my opinion. "- Naomi Mutua 1. On influencers: You must be clear on your work and your niche. Lots of influencers have lost their believability cause of hopping around brands and promoting everything. Your audience sees through it. As an influencer, it means you have an opinion that is often heard, whether your audience agree with it is another thing. But swaying the audience is key. Hence term influencer. In addition, the notion of an influencer has changed. Our opinion leaders used to be people in higher authority or positions. Now, our peers and likes are also shaping o...

THREAD: PART 01: After 3 months of real meditation and research, Here is What I Think the Future of Social Media Marketing is Going to be. Please read Every single insight here because it matters. Enjoy 1. Social Media is the new age of media and the arena of attention. It is therefore very important for brands to fully lay a foundation to be able to remain relevant in the market. 2. We are going to live in the age of the thank you economy where people's emotions and feelings come first before they make decisions to buy products. Influencers will have more power than internal brand marketing teams. 3. Brands will need to start fully rebranding to products that relate to their customers and their passions. For example CocaCola producing customized Coke bottles for influential figures and their fans like Ugaman Coke. 4. Let me make this clear, the biggest asset we all trade in on Social Media is the Attention of customers and fans. The faster brands learn this the...

Congratulations, pat yourself on the back for you are about to discover the best hands-on review of Infinix Note4 Pro. Having had the opportunity to be among the first few individuals to use the Infinix Note4 Pro, it’s only fair to let all my followers learn more about the pros and cons of this amazing phone. Prior to the beginning of 2017, I made a resolution to increase on the rate of doing live videos on social media via Facebook and Twitter/Periscope. Attracted by its wide screen Size (5.7 Inches FHD IPS Touchscreen) and Screen Resolution (1080 x 1920 pixels), I got my hands on the latest version of the Infinix Note series. Afore I detail my likes and disappointments about the Infinix Note4 Pro, let’s take a glance at the complete list of specifications; Infinix Note 4 Pro Specs Highlight: •OS: XOS Based on Android 7.0 (Nougat) •SIM Type: Dual SIM (Micro) •4G LTE: YES •Screen Size: 5.7 Inches FHD IPS Touchscreen •Screen Resolution: 1080 x 1920 pixels •Processor...

By Mike Kordvani: Launching a startup is the dream of many. However, starting a startup that finds success is by no means a guarantee not matter how hard you work. The key to turning a killer idea into a killer business is to work both smart and hard, and one of the smartest decisions a leader of a startup could ever make is to choose not to work in an ordinary office building but to instead to go with a collective office.   What exactly is a Collective Office? A collective office is office space with an open floor plan that you can rent by the day, week, or month. Due to its open layout, a collective office often has a variety of different clients all working on their own businesses and dreams at the same time. Most collective offices also have meeting rooms for rent along with all sorts of perks.   Collective Offices Generate Synergy A collective office is a genuine Startup Accelerator because it generates synergy like no other work location can. ...

Since 2009 I have paid less attention to social media marketing visuals which include pictures and videos. I have kept myself on the edge of social media through written organic content until 2017 kicked in and changed my entire strategy. Its taken me close to six months of studying different phone brands, carefully digging deep into their pros and cons, I landed on an Infinix Note 3 phone which thrilled and increased my hidden passion of doing social media live video sessions. I must say the experience was electrifying that I resolved to closely follow the latest trends of Infinix. By this time you all think I am still stuck with my Infinix note3,    No I have very stimulating news that I have officially welcomed a new baby from the infinix note series; the Infinix Note 4 .   Launched in August 2017, the phone comes with a 5.70-inch touchscreen display with a resolution of 1080 pixels by 1920 pixels on top of a very affordable price that suits anyone look...

  Navigate the New Twitter Like a Pro with Keyboard Shortcuts ACTIONS: N    New Tweet L    Like R    Reply T    Retweet M    Direct Message U    Mute User B    Block User Enter    Open Tweet Details O    Expand Photos /     Search Ctrl Enter    Send Tweet   NAVIGATION: ?    This Menu J    Next Tweet K    Previous Tweet Space    Page Down .     Load New Tweets   TIME LINES G H    Home G N    Notifications G R    Mentions G P    Profile G L    Likes G I    Lists G M    Messages G S    Settings G U    Go To User …….   By Mwebya Fred mwbyfred @gmail.com

  This article was inspired by a twitter thread that I wrote on my handle about 7 Marketing Trends to help you DOMINATE Social Media - #7Ways 1. Small Businesses will eat big brands. This is because most big brands are terrible at social media and online content. Authenticity and storytelling is how small companies win. Allow your consumers to fully understand you and your products. “Authenticity is something that gets a brand genuine Customers.. Great Storytelling increases their love to Engage. Which means you winning “ by @fortunedavid 2. Video is going to dominate the future of social media and storytelling. There is too much written content and visual is next. “Yes I admit Video Marketing is the Future on social media marketing . Brands should jump onto the Visual content wagon.”- By @fortunedavid When you see companies like Facebook, Twitter, Sanpchat, Instagram, Whats App, Instagram investing in Video, it’s a sign of the future. “Also I believe bran...

The Role of Digital and Social Media Marketing in Consumer Behavior. How consumers are influenced to behave in a specific manner towards brands. The thread initially appeared on my twitter handle . Click here   1. In this thread, I am deeply going to discuss how consumers can use Social Medai to tell their experiences and become brand influencers. 2. When brands provide useful information to their customers as to why they do the things they do, then this empowers customers & consumers. 3. 3. Brands also need to remember that consumers have multiple selves due to possessing multiple online "personas" on SM different platforms. 4. Well informed and educated customers become the true sound for brands through sharing their experiences via blogs, vlogs and SM posts. 5. Many brands make a mistake by thinking being a celebrity is being an influence, this is not true. Influencers need to be your customers. 6. If you want celebrities to become your brand infl...

  This Thread closely looks at how consumers’ experience, influence, and are influenced. It was originally featured on my twitter handle , click here for details on twitter. 1. Let’s focus on (i) consumer digital culture, (ii) digital advertising, (iii) Mobile and (iv) online Word of Mouth (WOM). 2. Using the internet, social media, mobile apps, and other digital communication technologies has become part of people’s daily lives. 3. Today, Younger people (the next generation of mass consumers) are increasingly spending time online, an average of 20.5 hours per week. 4. Over the last decade the number of hours spent online by adults has more than doubled. This makes digital and social media a real Force. 5. Worldwide there are now more than 2 billion people using social media & Facebook alone now has approximately 1B active users per day.   6. Clearly, people are exposing themselves to more and more digital and social media, as they search for infor...

By Muthoni Njenga GrowthAfrica is excited to have on board it’s just started second Ugandan cohort of 11 impactful Ugandan ventures. They cut across various industries; fashion retail, coffee manufacturing and social entreprise for conservation, e-commerce, education, transport and ride hailing, renewable energy, telematics, apiculture and financial inclusion. The ventures are joining the GrowthAfrica Acceleration Programme 2017, which targets innovative, ambitious and committed entrepreneurs and ventures equipping them with business and growth strategies, business models, leadership, investment readiness and access to investment. The ventures were selected after a rigorous multi-phased selection process which focused on the viability of their businesses, the strength of the teams, and their potential to solve challenges through innovative products or services. The 11 ventures are: 1.BOLD Kampala BOLD Kampala is an award-winning retail outlet, housing over thirty clothi...