There is only one boss. The customer! And he can fire everybody in the company, from the chairman on down, simply by spending his money elsewhere."
— Sam Walton, founder of Wal-Mart

Who's Really the Boss?
Actions also paint a picture for your customer. When a sales person fails to acknowledge a customer, the customer often feels unwanted. Unfortunately, this happens all too often. The best way to avoid angry, annoyed, or irritated customers is to treat each and every customer like your boss.

The Customer is Boss
If your boss drops by when a customer's on the phone, ask your boss to wait until you're finished with your customer. Customers should be regarded as having higher priority than your boss. If you treated your customer as a boss, would you chew gum while speaking to him, or not look up when he approached you?

No Customers Means No Jobs
The bottom line is that the customer deserves the same treatment and respect you would give your boss. Because in the end, without customers there would be no jobs.